Withings Announces US Availability of WiFi Enabled Body Scale

Cole Smithey

Withings
combines sleek design and technology to transform a regular bathroom
scale into an accurate health monitoring system with iPhone
compatibility

Issy-les-Moulineaux, France — September 30, 2009 — Today,
French technology company Withings is announcing the US availability of
its WiFi Body Scale, the world’s first WiFi connected personal weight
scale that automatically records the user’s body weight, lean & fat
mass, and calculated body mass index (BMI)
to his/her secure webpage and/or free Withings iPhone application,
WiScale. With its extra-flat (.9”) black and steel design, the scale
is an ideal addition to any bathroom. Jam-packed with technology,
while still remaining very simple to use, the scale is available now on
www.withings.com and www.amazon.com for $159.00 USD.

“We
strive to bring innovation, design and technology to everyday objects
through a wireless connection to the internet and we feel the WiFi Body
Scale truly delivers on all fronts,” said Cedric Hutchings, Withings
General Manager. “We are excited to bring the scale to the American
public and establish ourselves in the marketplace as makers of
wirelessly connected products that make everyday life better.”

By using bioelectric impedance analysis (BIA),
the scale calculates the user’s body fat composition and displays it in
actual weight instead of a percentage of fat in the body. This allows
for more accurate tracking because it avoids the daily weight
fluctuations due to things like water gain or loss.

The
scale is the perfect tool for anyone who is concerned about their
health and is interested in monitoring the benefits and progress of
their diet and exercise plan. Also, it’s ideal for tracking an entire
family’s health progress with its multi-user function. The scale
automatically recognizes up to 8 users the moment they step on the
scale and adds the stats to their individual tracking graphs. With the
convenience the scale provides, users won’t have to lift a finger to
get their daily stats from the scale. Just step on the scale and check
out your progress report instantly on the web or on your WiScale iPhone application.

WiFi Body Scale Specifications:

(in Full Click here)

·WEIGHT: Displays weight in kg & lbs | Maximum weight of 396 lbs

·ANALYSIS: Calculates body weight, fat & lean mass, body mass index (BMI)

·MUTI-USER: Can manage 8 users per scale | Automatic user recognition

·POWER: Four 1.5V Batteries (AAA) | Automatically turns on and off ·DIMENSIONS: Flat scale measuring 0.90 inches | 12X12 glass slab | weighs 5lbs

·DISPLAY: 62 X 40 mm with high white contrast lighting

·ONLINE CONNECTION: Scale
wirelessly transmits results to your private password protected website
for your results tracking or free iPhone application

About Withings:

Withings
is a French company, established in 2008 by three executives from the
technology and telecom industry. With a focus on the innovation and
design for everyday products, Withings has created its first product,
the WiFi Body Scale. For more information, visit www.withings.com